Become a Principal Partner

SSP_7976

Every year, the Shepparton Festival invites the Goulburn Valley community, their friends and family to enjoy arts, culture, music and food. Our goal is to build on previous successes with out-of-the-box thinking. Our 2021 festival theme is a natural progression, simply titled UNIFY.

Now in its 25th year, there is something for everyone at Shepparton Festival. It brings the community together to celebrate not only art but also our diversity, history, and region strengths. 

The festival encourages audiences to look at their region positively and to be inspired by the festival experience. It fosters connections to the environment and with each other, and challenges artists, community groups and organisations, as well as businesses to engage with each other. 

“We are looking forward to delivering a safe and exciting festival in June 2021. We aim to reignite the creativity that our region is so well known for and to giving a boost to our visitor economy.”

Louise Tremper, Festival General Manager

Shepparton Festival will work with you to create B2B and B2C marketing programs, tailored to your needs.

SSP_5754

$25K PER ANNUM (4 YEAR TERM)

Inclusions
Your logo on all marketing assets including programs, pocket guides, large-format advertising, posters, email campaigns, annual report
Your logo on the homepage & sponsors page of the Festival website
Your logo on Festival merchandise
Joint media release to announce the partnership
Partnership announced via the Festival facebook page
Partnership announced via an email campaign
Full-page advertisement in the Festival program (A5 landscape)
A Festival event held at your business*
Recognition by speakers at Festival events
Sponsor supplied signage at major events*
Festival-appropriate company giveaways or promotions published on the Festival website & social media platforms
Opportunity to collaborate on the community out-reach initiatives
4 double passes to any Festival-managed event^
Priority bookings at Festival events
Provision of the Festival annual report
Invitations to the Festival Opening, media launch & AGM

* must be a Festival Committee approved event.

^ subject to available ticket sales.

2021
Festival
Facts

Shepparton Festival is an inclusive and multi-disciplinary regional arts program. It covers everything from fine art, sculpture, dance, writing, music and multi-cultural events. Now in its 25th year, Shepparton Festival unites our diverse community to celebrate culture, history, art and the region’s strengths.

17 days
50+ events
25+ venues
200+ artists
100+ volunteers 

Festival
11 – 27 June 2021
Advertising campaign
in market March – June 

Festival profile

Advertising campaign

Print 48%

Digital 28%

Outdoor 14%

Email 10%

Marketing assets

5,000 Program Guides distributed

20,000 Pocket Guides distributed

7,500 unique website visitors

1500 enews subscribers

300 posters, plus signage throughout Shepparton CBD & iconic venues

Social media

1

Shepparton

2

Mooroopna

3

Kialla

4

Pine Lodge

5

Toolamba

6

Tatura

7

Dhurringile

8

Tallygaroopna

9

Merrigum

10

Murchison

11

Dookie

12

Goorambat

Event growth

* approximate number of attendees

1 Shepparton
16,712 attendees*


2 Mooroopna
3 Kialla
4 Pine Lodge
5 Toolamba
6 Tatura
7 Dhurringile
8 Tallygaroopna
Merrigum 
10 Murchison
11 Dookie
12 Goorambat

7,892 attendees across the extended region*

Download our Principal Partner Proposal

You can print out a copy of our principal partner proposal, by clicking the button below.

For all partnership enquiries

To discuss how you can be involved, please use the form below or contact:

Louise Tremper
General Manager
0434 560 946
manager@sheppartonfestival.org.au

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